Northern Voice 2012

Personal Blogging and Social Media Conference
June 15th and 16th, 2012 in Vancouver, BC

Owning Your Beauty

Society and media continue to have a strong voice in what is considered “ideal” beauty– and many women buy into this “ideal” and put themselves below it. As bloggers, can we start to change the conversation and help take back ownership of our beauty? Can we start to change what is considered beautiful by how we speak (and feel) about ourselves? Wouldn’t it be great if we looked at ourselves in the mirror and saw our true beauty? And did not compare ourselves to our past, who we might be tomorrow or to some unknown “ideal” in a magazine? The panel will discuss how they approach their own beauty and how they feel we might affect change as bloggers.  The panel includes of a range of women, at different life stages, that blog about style, parenting and lifestyle, as well as an added PR perspective.


Tracey Rossignol is a former 1980s fashionista trying to re-discover her personal style in her 40s. Thankfully the big hair, matching scrunchy socks and hip belts are gone. But where do we go from here? Tracey’s personal style blog Fashion Forward 40 documents her mis-adventures in fashion after 40. She hopes one day she will have the answer on how to balance her love of fashion with motherhood, real life, respect for the environment and gravity.


Frances Sprout - Materfamilias Writes

Nana, Mom, Prof, Frances lives on a small Island where she has been blogging for five years about the quotidian joys (and challenges) of life "at a certain age." She blogs about shoes, shopping, and what she wears, opera, books, gardening, and visits with her granddaughter, not necessarily in that order. She also blogs often about France, especially during her annual visit to Paris (& beyond).

Marilyn Belsham - A Lot of Loves

Marilyn Belsham writes about parenting, food, and whatever else comes to mind at She believes that the most important element in true beauty is confidence, and as a mother, her heart's desire is to pass that belief on to her children.

Lisa Wong - Solo Lisa 

Lisa Wong has been documenting fashion and anything else that catches her fancy on her fashion, beauty, and lifestyle blog Solo Lisa since 2007. She also works as a technical writer at a software company and does freelance editorial work and copywriting. Her most notable freelancing accomplishments to date have been articles published in the June 2011 and June 2012 issues of Flare magazine. When she's not in front of her computer, she enjoys hatha yoga, salsa dancing, and cooking. (Needless to say, this sort of lifestyle doesn't leave a lot of time for watching TV.) Fashion likes include: anything in cashmere or silk, pencil skirts, designer handbags, lipstick, nail polish, makeup that's not too overdone.

Sarah Murray - Director of Fashion Capsule Communications + Style Lounge

Sarah has worked in different facets of the fashion and journalism industries since 1996. Her knowledge began in a small town where she was employed as a reporter, photographer and darkroom technician for the community newspaper. From there she headed to the bright lights of Toronto where she worked her way through job titles such as modelling agent, modelling school director, model search event coordinator and beauty editor. Since relocating to Vancouver her fashion and journalism experiences have grown to include retail manager, west coast correspondent, editor, freelance writer, stylist, publicist, and fashion show coordinator.  Fashion can sometimes have a negative connotation of being frivolous and superficial but she has found purpose in fashion. She works to promote local and sustainable design and truly believes that fashion can change the world.

Our Sponsors

Northern Voice 2012 is a wrap! Thanks for coming out, everyone, it was a great two days.